PLEASANTON, CA, January 5, 2006 - Avanquest Software, a leading developer and
publisher of business and consumer software for the global PC market with
operations in Europe, the U.S. and Asia, today introduced MyMailList Deluxe
version 8. The enhanced version of its popular small business mail management
program includes powerful new features that make it easy to target communications
to the intended audience and format personalized messages for both email and
traditional direct mail.
The enhancements to MyMailList Deluxe, the #1 small business/home office mailing
software since 1990, include a new data entry table that enables users to work
with and view records in a grid format which supports multi-level data sorts. The
new edition also incorporates new email functionality, allowing businesses to
personalize communications with dynamic fields, pictures and rich text features.
MyMailList Deluxe offers a complete Mail List Management, Mail Design and Printing
and Bulk Mail solution that's powerful, affordable and designed for users who don't
have time to study thick manuals or learn complex software. The program's basics
can be learned in only five minutes.
MyMailList Deluxe is designed to work with today's most popular small business
tools for easy integration into processes already found in most businesses. The
software can import data from the most popular computer database and contact
management programs, including Microsoft Outlook and Excel and ACT. MyMailList
Deluxe also supports standard printing formats from leading forms vendors such as
Avery, NEBS, PaperDirect and others. Additionally, the award-winning application
has U.S. Postal Service PAVE (Presort Accuracy, Validation, and Evaluation)
certification for bulk mail sorting and processing, allowing uses to save as much
as 50% on bulk mail postage for mailings as small as 200 pieces.
MyMailList Deluxe creates professional-looking communications quickly and without
any special training. The program includes hundreds of mailing templates for
virtually every form of standard business communication, including letters, fliers,
envelopes and labels. Users can access more than six million pieces of clip art and
photo images, included with the program, to personalize their messages.
New to version 8 of MyMailList Deluxe are:
Enhanced image support - Create formatted personalized messages for both email and
traditional direct mail. The program supports an expanded range of image formats
and adds image adjustment features including Blur, Emboss and Invert in addition
to the standard Contrast and color level features. Images are automatically
converted into the proper standard for email transmission.
New data entry functionality - Enhanced data filtering that uses a new “grid”
format provides up to eight levels of data sorting for customer list creation and
improved ease of contact list organization.
New filter options - Users can intelligently sort their entire contact list to
personalize and target mailings or emails. Filters can be saved for future use.
MyMailList Deluxe version 8, priced at $49.95, is available over the Web and at
thousands of retail outlets across North America including Office Depot and Staples.
For more information, visit www.avanquestusa.com.
About Avanquest Publishing USA
Avanquest Software is a global developer and leading publisher of best-selling
personal and professional software designed for utilities, office productivity,
communications and mobility worldwide. Avanquest Software products are marketed
in over 100 countries, through e-commerce, OEM partnerships and IT resellers.
Founded in 1984 as BVRP Software and listed since December 1996 on Euronext
(ISIN FR0004026714), Avanquest Software forms part of the Eurolist, NextEconomy
segment and SBF 250 index. Additional information on Avanquest Software is
available at www.avanquest.com.